What's Included
Exactly what you get, in what format, and by when — for every product. Last updated: July 2026.
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Starter Kit ($97 / $129 CAD) Visible membership ($39-49/mo) Booked membership ($89-119/mo) Landing Page Add-on ($249-389)Starter Kit
$97 USD / $129 CAD, one-time purchase
What you receive
- Six ready-to-use guides and templates, delivered as downloadable files: the Google Business Profile walkthrough, the review-generation system (scripts plus a print-ready QR card PDF), social post templates (ready-to-post images and captions), the local directory/NAP consistency checklist, the project photo guide, and the follow-up & referral message sequence.
- Your personalized onboarding report — a written assessment of your business's current Google Business Profile, website, reviews, and directory listings, with specific next steps.
Timing
The six guides and templates arrive by email within minutes of purchase. Right after that, we'll ask for a few quick details about your business (see below); your personalized report follows within 24 hours of receiving your completed form, delivered through a confirmation link (see our Refund Policy for how this affects refund eligibility).
What we need from you
A short form sent immediately after purchase — not part of checkout itself — asking for your business name, city or primary service area, phone number, and a link to your Google Business Profile and/or website (there's an option for "I don't have a Google Business Profile yet" — your report will include the steps to set one up instead of reviewing an existing one). We deliberately keep this out of the checkout flow so buying stays quick and simple; the 24-hour clock above starts once we receive your completed form, not at the moment of purchase.
Not included
Phone or video consultation, ongoing account management, or any guarantee of a specific increase in calls, bookings, or ranking (see our Terms of Service, Section 10).
Visible Membership
$39/mo or $390/yr USD · $49/mo or $490/yr CAD
What you receive
- Everything in the Starter Kit.
- A 6-month guided curriculum, one themed lesson and action guide delivered by email on the 1st of each month: month 1 profile mastery, month 2 reviews, month 3 social basics, month 4 simple local ads, month 5 past-customer win-back and referral campaigns, month 6 a seasonal photo and content refresh.
- An evergreen seasonal content calendar after month 6 — monthly emailed content ideas and prompts tied to seasonal plumbing demand (e.g., frozen-pipe season).
- A growing template library — new templates added periodically, available any time in your member resources, not on a fixed schedule.
- A quarterly outcomes report, emailed every 3 months: your review count and rating trend, a manual spot-check of your ranking for key local search terms, and your self-reported new-customer count for the quarter.
Timing
Your first curriculum email arrives within 24 hours of joining. Each subsequent month's lesson arrives on the 1st.
What we need from you
The same business-identification questions as the Starter Kit (business name, city/service area, phone number, Google Business Profile and/or website link), asked in a short form right after you join — not as part of checkout — since your outcomes report needs the same information. Each quarter afterward, we'll also email a one-minute question asking how many new customers you've gotten since the last report — your answer is folded into your outcomes report. Skipping it just means that one field is left blank, not a problem.
Not included
Phone or video consultation, done-for-you social posting or ad management (the materials are yours to use, not managed by us), or any guarantee of specific results.
Booked Membership
$89/mo or $890/yr USD · $119/mo or $1,190/yr CAD
What you receive
- Everything in Visible.
- A custom landing page, built for you — the full "All-In" tier of our Landing Page Add-on (see below): we register a domain on your behalf and hand over full ownership to you once your page is live, at no extra cost beyond your membership.
- A quarterly page content refresh — each quarter, send us updated photos, new testimonials, or seasonal messaging, and we'll update your live page within 5 business days of receiving what you send.
- Priority template access — new templates and guides are made available to Booked members first, typically about 2 weeks before they reach Visible members.
Timing
Your landing page follows the timeline described below under Landing Page Add-on. Quarterly refreshes are completed within 5 business days of receiving your update request.
What we need from you
The same business-identification questions as the Starter Kit, asked in a short form right after you join — plus a separate intake form for your landing page specifically: logo (if you have one), brand colors, service list, and photos/testimonials. The first form covers what your outcomes report needs; the landing page intake form covers what your page needs — two different forms, both sent after signup rather than during checkout.
Landing Page Add-on
Available standalone (any purchase) or included with Booked membership
A single-page website built around your business — your logo and colors if you have them (a clean default palette if you don't), your services, service area, phone number, photos, and testimonials — mobile-responsive, hosted on our infrastructure at no separate hosting cost.
Bring Your Own Domain — $249 USD / $329 CAD, one-time
- You already have a domain, or you purchase one yourself (we can recommend a registrar — typically $12-15/year, paid directly by you).
- We build and deploy your page, then walk you through pointing your domain's DNS at it — a handful of steps at your registrar's dashboard, no technical background needed. Full step-by-step instructions: DNS Setup Guide.
- Turnaround: your page is built and ready within 5 business days of us receiving your complete intake form (business details, photos, testimonials).
All-In, Domain Included — $289 USD / $389 CAD, one-time
- You don't need a domain already. We help you choose an available domain name based on your business name and area, and register it on your behalf — the first year's registration cost is included in the price.
- We build and deploy your page on that domain.
- Once your page is confirmed live and working, we transfer full ownership of the domain to a free account you create — one confirmation click, no technical steps beyond that. See exactly how this works: Domain Handover Guide.
- From then on, the domain is fully yours — renewal (about $12-15/year from year two onward) is handled directly between you and the registrar, not billed by us.
- Turnaround: 5 business days to build your page, plus 1-2 business days after it's confirmed live for the domain registration and handover.
Not included, either tier
Ongoing content updates beyond what's stated (quarterly refreshes are a Booked-membership perk, not part of a standalone purchase), copywriting beyond organizing the information you provide, or custom design work outside the core template.